Project Overview
The goal of Zanego's visual design is to create a strong and memorable brand identity that will help the company attract and retain customers. The design is modern, sleek, and professional, and it also reflects the brand's promise of on-time delivery, competitive pricing, and excellent customer service.
My Contributions
My role was to create a visual identity for the company that would reflect its brand promise of on-time delivery, competitive pricing, and excellent customer service.
I started by researching the company's target audience and competitors. I learned that Zanego's target audience was businesses that needed to ship products to customers or suppliers. The company's competitors were all large, well-established brands with strong visual identities. With this information in mind, I began to develop a visual identity for Zanego. I wanted to create a design that was modern, sleek, and professional. I also wanted to use colors and typography that would be memorable and easy to identify with. After several iterations, I came up with a final design that I was happy with. I was confident that this design would help Zanego stand out from its competitors and attract new customers. I then implemented the design across all of Zanego's marketing materials, including its website, social media, and marketing collateral. The feedback from customers and employees was overwhelmingly positive.
Zanego's new visual identity was a success. I was proud of the work I had done for Zanego. I had helped to create a strong and memorable brand identity that would help the company achieve its goals. Furthermore, I was confident that Zanego would continue to grow and succeed with its new visual identity.
